PDF · 5 pagesFREE · NO EMAIL
Deliverability pre-launch checklist
Fourteen things to check before a single email sends. Skip any one and you’re burning domains.
(00)FREE RESOURCES
Everything I use.Free to take.
Checklists, templates and guides from real campaigns. 3 of them don’t even need your email.
7RESOURCES
3NO EMAIL NEEDED
0CLIENT NAMES OR DATA
PDF · XLSX · TOOLFORMATS
FLAGSHIPGUIDE · 7 PAGES · EMAIL REQUIRED
The $0 → $1M outbound engine.
The full build, in order — five phases, the funnel maths working back from $1M, and what it honestly costs at each stage.
- Five phases, each with one deliverable
- The funnel maths: 48,500 emails to $1M
- Honest costs — tools, inboxes and hours
- A go / no-go check before you start
(01)ALL RESOURCES
Take what you need.
PDF · 5 pagesFREE · NO EMAIL
Outbound diagnostic order
Your campaign isn’t working. Check these eight things in this order — most people start at step 7 and waste a month.
Sheet + guideEMAIL REQUIRED
ICP scoring template
How to cut a list by 70% and get better results. A scoring sheet with formulas, plus the method behind it.
Infographic · 4 pagesFREE · NO EMAIL
The GTM stack map
Which tool does what, at which stage — and what you can skip when you’re starting out.
PDF · 10 pagesEMAIL REQUIRED
Sequence teardown
Five cold emails with zero “I noticed” — annotated line by line, next to the version most people send.
Interactive toolEMAIL REQUIRED
Spam & character checker
Paste an email, get a spam-risk score and a readability readout instantly. Runs in your browser — nothing leaves the page.
(02)THE TOOL
Check every email before it sends.
Paste a cold email. Get a spam-risk score, the exact words that triggered it, and a readability readout — in your browser, with nothing leaving the page.
- Trigger words, link density and formatting flags
- Subject 30–50 chars · body under 90 words · one ask
- Live preview of how the subject truncates on a phone
(03)HOW THESE ARE MADE
Useful first. Then we talk.
01
From real campaigns
Every checklist and number comes from sending infrastructure I’ve set up and run — not theory.
02
No client data
No client names, no live copy, no private numbers. Every example is rewritten from scratch.
03
Free to share
Send them to your team, your founder, your SDRs. Just keep the credit on the page.
RATHER HAVE IT BUILT?Skip the PDFs.
Skip the PDFs.
I’ll build it for you.
The same engine these resources describe — domains, data, copy and reply routing — set up and run for your team.
Book a call No pitch deck. Bring your current numbers and I’ll show you where it’s breaking.